Get on the community waitlist to find out when enrollment opens.
Click below to get on the list and find out more about community membership.

having a fashion business is

but it doesn't have to be, you can do this.

You can do this even if you're new to the fashion industry
or you have never run a business before
or you have a fashion business and want that push
to reach new goals and accomplish more.

Build a business
that truly complements
your lifestyle.

Connect with
others who are
going through
the same thing.

You are not alone in this.
You can have the supportive community of fellow designers
who are there for you, holding you accountable, sharing their own experiences, and answering one another’s questions. Questions like these…

As product-based fashion brands, how can we create irresistible lead magnets?

For those of you who have set up a vendor booth at fashion or trade show, what are some necessary things a booth must have?

How do you guys do your flats for tech packs?

Has anyone successfully launched a referral campaign to build your e-mail list prelaunch?

When is a good time to contact stores in the States regarding spring/summer wholesale orders? I've been putting it off knowing that I have time, but it could be drawing nearer than I think.

I make every dress in my collection by hand myself. But I am debating partnering with a small factory on my next collection. I am torn between just releasing my first collection and seeing how things go, or lining things up with a factory and getting a few prototypes made to test the waters.

Does anyone have an Instagram Stories strategy in place or do you simply 'wing it'?

I am trying to work out my prices for my garments and I am looking at the wholesale and retail price, I could use some guidance.?

I would love to know which consumer shows any of you have vended at and have found success with.

What can you do in reality when another company copies your design?

Would anyone want to co-host events during fashion weeks?

Anyone had custom pulls made? We are finding minimums too high and would appreciate referrals.

How do you guys grow your email list? This is something I have always struggled with. I'm currently running a FB add which gives them a discount code once they have signed up but it's just not converting.

Have you asked yourself some of these same questions? Do you see yourself in them?

Wouldn’t it be great to be a part of these discussions and, together with all the other members, get the answers that you’re looking for?


Go from hanging on by a string to growing your list,
making sales, and getting actual results in your business.

in order to do that:


You need support.
we all need support.


you need answers.
we all need answers.


You need help.
we all need help.

Should I hire a consultant?
$1000/month (if you’re lucky)

Should I do it all on my own?
So much wasted money

Should I purchase courses
for each thing I need to learn?
$300/$500/$700 each

Only one of these is affordable when you’re an independent brand with a small or non-existent team. That’s the do-it-alone approach.

And honestly, has anyone ever reached success by doing it all alone?

Answer: No.

Know this: You are not alone.

The StartUp FASHION Community is a global group of fashion and accessories designers
who are all defining and creating their own paths in the fashion industry, and lifting each other up along the way.

StartUp FASHION is an online community where fashion and accessories designers are helping one another, forming friendships, collaborating, letting off steam, sharing victories. This is the place to find your people. The ones who just get it, because they’re doing it too.

Consider the Community your business home; a welcoming space where you can learn from others, share what you’re working on, make new friends, get and give opinions, and be a part of something bigger.

It’s like having actual colleagues (imagine that!)

The coolest part is that as soon as you join, you have the tools available to you to make changes in your business right away.

Everything is organized so you can go straight to the areas of business you want to focus on--

  • Want more email subscribers? We'll help you get them.
  • Need more sales? We'll help you get them.
  • Looking for a new factory? We'll help you find one.
  • Need accountability, mentorship, and a kick in the butt? We're on it.


What You Get With Membership

Business Collections

You'll get access to a members-only resource library filled with the business topics you need to know. We'll teach you step¬-by-¬step how to do the things you need to do to grow a profitable fashion business. We cover topics like How to Have Your Most Successful Launch, How to Source Your Fabrics, and How to Grow Your Email List. And a lot more, of course!


You'll have access to a long list of special offers to all kinds of services, tools, and resources that you need for your business from factories with extra low minimums to discounts on web design.


Join over 400 fellow designers in our members-only online office. It's a place to get guidance, ask questions, request resources, and offer help. We all support one another because we're all going through exactly the same things!


Every week we round up the most helpful resources, the best opportunities, exclusive perks, and the most informative discussions to help you move forward and take action in your business each and every day. We're all #makingStUFhappen!


Every month I host online hangouts with our members. We use our monthly business planner workbook and review last month, plan for the upcoming month, and talk about what's going on in our businesses. After every meetup we all feel so pumped to accomplish the things that we have been neglecting!

business hub

You get your own business hub to manage all of your press pitching, buyer pitching, supplier and factory contact info, social media planning, and production schedules in one organized space.

retailer databaSe

If selling wholesale is one of your revenue streams, you'll find this resource super helpful. It's a collection of over 600 global boutiques that carry emerging and independent labels. The database includes contact info for every listing and is updated quarterly.

Factory Database

We've compiled a list of factories and pre-production service provider that will help you get your collection made! The database include location, services offered, and contact information for every listing.

Fabric database

We've compiled a list of fabric and trim suppliers to help you find exactly what you’re looking for! The database include location, services offered, and contact information for every listing.


But don't worry, we're not "another Facebook group". We have a Facebook group, but that's only one piece of what you get with membership.

When you join, you're given immediate access to your own dashboard of resources-- a library-- of workbooks, templates, guides and videos. All organized based on business, so you won't get overwhelmed or bogged down with another thing you have to do.

This is not a course. This is your very own arsenal of information, ready and waiting for you when you need to zero in, focus, and make progress. It's no pressure, there's nothing to quickly complete, and you won't lose access to any of it, as long as you're a member.

You also are given access to me. I absolutely, 100% guarantee that this is not one of those communities where you never see the founder again. My very favorite part of what I get to do in my business is the daily discussions, feedback, and advice I give to our members. I am in that group every day, answering questions. I am there for you because I want you to succeed.

Here are a few of the Collections that are currently in the StartUp FASHION Community that you will get immediate access to once you join, with a new one added every month!

How to
Like a Pro

How to
Land that Press
Coverage You’re After

How to
Plan a Successful
Trunk Show

How to
Launch a Killer
eMail Strategy

How to
Produce Amazing
Pop Up Shops

How to
Make Sure Your Website
Makes Sales

How to
Find Your Dream
Fabrics + Trims

How to
Craft Persuasive

Get on the community waitlist:

If you'd like to join us, be sure to fill in your e-mail below
and you'll be one of the first to know when enrollment opens.


We promise to always support you in your goals, cajole you into committing to your work, push you to have more focus, remind you to embrace your creative edge and celebrate your determination to do things differently, and to do whatever is in our power to help you build a profitable business you love and create a life that makes you happy.

You often feel like you're all alone in this business as you work your ass off every day, you frequently feel lost as to what to do next, and you sometimes struggle to keep going. We aim to change that by welcoming you into a world of full of guidance, encouragement, and community.



Close your eyes and picture yourself in that beautiful studio, maybe you have white-washed walls and squint-worthy sunshine pouring in. Let your eyes fall on that silk and velvet and linen draped across dress-forms and cutting tables, sheers, clasps, pliers, thread, pattern paper all strewn about in beautiful chaos.

Let yourself get excited about what you'll wear to next week's buyer meeting, the look of your etched logo on those custom zipper pulls, and the thoughtful packaging you use to send orders to all those customers.

Thrive on the energy of your photo shoots and the planning of your trunks shows. Get the buzz in your belly that only comes from deep down excitement for all that is happening in your life and your business.

Be exhilarated. You've made this leap. You're designing, you're producing. You're running your business!



check out what our community members have to say:

Shana Luther
Founder of Shana Luther

"I've met many friends on StartUp Fashion and always turn to it when I have a business related question. In addition to that, I maintain my pitch lists, set tasks to remind myself to check in with certain people, and am always popping into the forums to see what may pertain to me. It's invaluable to me"

Danielle Sakry
Founder of Danielle Sakry

"I'm not blowing smoke when I say that, it would have taken me a significant amount of extra time to learn many lessons that StartUp Fashion has brought together in one single platform. Also, I have made genuine friendships and many beneficial contacts from the community."

I don't believe you need to approach your life the way other people say you should. My fashion career has spanned over 15 years from being an independent designer to an operations manager to textile sourcing to fashion marketing;
because these are the things I love to do.

I have built a six figure business without going to business school, have helped thousands of fashion brands find growth in their businesses, travel to at least three new countries every year, lived abroad, and have built businesses based on the belief that I have full control over how I use my time on this earth. I want to help you do the same thing.

I'm so proud of the StartUp Fashion Community; we're designers, artists, business people, marketers, and story tellers. Each one of us has a special love for this industry and we're so excited that we get to spend our days working with talented, driven, and determined fellow creators.

My goal with the StartUp FASHION Community is to light a fire under your butt. It's to help you stop questioning if/when/how you can do this, and give you all the tools you need to actually make progress happen even if ...

you're new to the fashion industry or
you have never run a business before or
you have a fashion business and want that push to reach new goals and accomplish more

Whether you realize it or not, you a part of a larger community of fashion designers, makers,
and creators; you're part of a community of entrepreneurs, free-spirits, and challengers.

You are part of a community of other change-makers who have chosen a different path in life.

This is a community that supports one another, challenges each other, cares and shares and loves.
It's a community that isn't scared to work hard to build the life they want and help their fellow
designers in the process.

They all get it, because they're all doing it too.

It's a community of fashion entrepreneurs with the same passions and plans and goals;
makers who have the ability to look fear right in its face and say,"I know you're gonna stick around
here, but I don't give a shit. I'm going to ignore your smug little smile and do this thing anyway!"

Do it anyway, designers. Your life is your own to create.

Lots of love and encouragement,

Get on the community waitlist:

If you'd like to join us, be sure to fill in your e-mail below
and you'll be one of the first to know when enrollment opens.

Linell Jackson
Founder of Linell Ellis

"StartUp Fashion has been a critical part of our everyday business life. I visit the site every morning as part of my daily reading of industry news. I have used pretty much all of the resources available to build and grow the brand. Most importantly it is always great to know I can reach out to other designers who are willing to help, share and inspire"

Chetna Singh
Founder of Chetna Singh
Art Scarves

"Startup Fashion is my community that I go to with my doubts, my ideas, my wins, and losses. It is so wonderful to have such a strong support group to turn to, and I am thankful every day for it."

Q: Who is this Community for?

A: Fashion and Accessory Designers and Makers from all over the world who believe in the power of forging their own path, who to be an active part of a community of fellow designers, want to give as much as they get, who embrace taking a different approach to life and work, and who are not scared of good challenge.

Our members range from idea stage to growth stage- some have nothing more than a few sketches and a lot of drive while others have been in business for 5 years and have a small staff.

Q: Who is this Community Not for?

A: Designers and brands that believe the only way to find success is through the traditional path, who focus on the rules they need to follow, who don’t want to try new things, experiment, and who can’t quite seem to enjoy the adventure that comes along with running a business.

Service providers who want to connect with or pitch independent designers. We’d love to connect with you, but membership is exclusively for designers. Email us to chat about what you do and how we can work together.

Q: I'm not an apparel designer, will the Community still be helpful for me?

A: Yes! Our community is made up of a variety of designers: clothing designers, handbag designers, jewelry designers, and scarf designers, and so many more! They all love having access to the tools and resources in the Community to build their businesses.

Q: Why should I sign up for the Community?

A: You want help with growing your fashion business, right? You want a place to go for answers and feedback and guidance and encouragement, right? You want to lead a happy life, build a business on your own terms, and connect with people who are doing the same thing, right? Perfect. Then there’s your answer.

Q: I don't live in the US. Is the Community still a good fit for me?

A: Absolutely! The tools and resources in the Community are relevant to any independent or emerging designer. And the majority of our events are online. We currently have members in North America, South America, Europe, Asia, and Africa.

Q: Is the Community worth the price?

A: Membership to the Community represents access to over 15 years of education and experience in the fashion industry.

Listen, we get it: you’re an independent designer, and every dollar counts. The good news is that once you get started, and begin using the resources and tools to their full potential, this investment will pay for itself many times over.

Q: Will the Community really help me grow my business?

A: Yes! As long as you commit to it. The resources in the Community are tools for you to use to grow your business. The Community was developed to help you, and it absolutely will when paired with your guts and grit for making things happen.

Get on the community waitlist:

If you'd like to join us, be sure to fill in your e-mail below
and you'll be one of the first to know when enrollment opens.